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15 Analytics Plugins for WordPress – Practical Ecommerce

Summary

With the right analytics plugin, a WordPress merchant can track prospects and customers, get advanced stats to improve site performance, and fix what’s broken.

Here is a list of analytics plugins for WordPress. There are services — both free and paid — to track visitors and events, create page and post reports, produce heatmaps, and more.

Analytics Plugins for WordPress

Site Kit is the official WordPress plugin from Google for insights about how…….

With the right analytics plugin, a WordPress merchant can track prospects and customers, get advanced stats to improve site performance, and fix what’s broken.

Here is a list of analytics plugins for WordPress. There are services — both free and paid — to track visitors and events, create page and post reports, produce heatmaps, and more.

Analytics Plugins for WordPress

Site Kit is the official WordPress plugin from Google for insights about how people find and use your site. Get key metrics and insights across Google products, including Search, Analytics, Ads, PageSpeed Insights, Tag Manager, and Optimize. Explore how visitors navigate your site. Track how many people saw your site in search results and what query they used to search for your site. Monitor how much your site is earning.

Site Kit

MonsterInsights comes with a Google Analytics dashboard that shows actionable analytics reports inside your WordPress admin. Set up Universal Analytics tracking across devices and campaigns with just a few clicks. Get real-time visitor stats. Enable Google Optimize for A/B testing, adjust speed and sample rate, and other advanced features. MonsterInsights has over 3 million active installs on WordPress.

Crazy Egg WordPress plugin lets you easily add Crazy Egg’s script to track visitor clicks and mouse movements on your site. Get data from heatmaps, session recordings, and A/B testing tools.

Matomo Analytics is a Google Analytics alternative that offers a powerful range of features. Securely track personal data following privacy laws. Directly import historical Google Analytics data. Learn how to improve your website, make the right decisions for your business, and stand out in the crowd in a safe and trustworthy way.

Matomo Analytics

Woopra Analytics is a customer journey analytics platform built for teams. Get a holistic, real-time, behavioral view of every visitor. Analyze customer journeys, trends, retention, segmentation, and more. Optimize individual touchpoints, monitor product engagement, and transform opinion-driven strategies into data-driven actions.

WP Google Analytics Events allows you to fire events whenever someone interacts or views elements on your website, avoiding writing code to use Events in Google Analytics. Set event-driven goals, track in-page navigation, compare call-to-action button performance, and more.

ExactMetrics is another popular Google Analytics dashboard with roughly 1 million active installations. See detailed visitor info directly in your WordPress dashboard. Set up Google Analytics enhanced ecommerce tracking for WooCommerce, Easy Digital Downloads, and MemberPress. Use the demographics report to improve your overall web strategy for your business. Access the Behavior Report to learn how people find your website, which keywords they searched for, who referred them, what they clicked, and more.

ExactMetrics

Enhanced Ecommerce Google Analytics tracks the entire user journey on your ecommerce store. Monitor your merchandising …….

Source: https://www.practicalecommerce.com/analytics-plugins-for-wordpress